Euro Disney / France: Being in the Red despite 15 Million Visitors

Despite more than 15 million visitors at Disneyland Paris, the theme park didn’t manage to be in the black again. Quite the contrary: The results of the fiscal year 2010 reveal a significant loss of 39.9 million Euros for the park although the sales volume increased by almost four percent to 1.28 billion Euros. By the way, during it’s virtually 20 years of existence, the Disney Park had just one time the chance to be happy about being in the black … (eap)