World Premiere: Interactive Art Experience "Harry Potter: Visions of Magic”
(eap) In December, the interactive multimedia art experience “Harry Potter: Visions of Magic” will celebrate its world premiere at the ODYSSEUM in Cologne, Germany. The immersive event is being developed by Warner Bros. Discovery Global Themed Entertainment and NEON (formerly Cityneon). On more than 3,000 square meters, Harry Potter fans can discover various locations of the Wizarding World™ such as the Room of Wishes, Newt’s Menagerie and the Ministry of Magic. The art experience, which will use a variety of interactive technologies is said to be suitable for visitors aged twelve and older. In collaboration with the Explorado Group, which most recently realized the “Jurassic World: The Exhibition”, the multimedia spectacle will be presented at the Odysseum Cologne for a limited time starting on December 8, 2023.
“This experience will showcase our unique franchise in ways fans have never seen or experienced before,” said Peter van Roden, Senior Vice President, Warner Bros. Discovery Global Themed Entertainment. “We are very excited for guests to interact with the Wizarding World™ in this innovative way, including some elements and locations that will be shown for the first time ever as part of a traveling exhibition.”
“We are excited and extremely proud to be able to show Harry Potter: Visions of Magic as a world premiere at the Odysseum in Cologne. This unique art experience will not only make the hearts of Harry Potter fans beat faster, but also give them unforgettable moments,” adds Andreas Waschk, CEO of the Explorado Group. ■