BRC Wins Thea Award for Brandland in Korea
Every year the TEA (Themed Entertainment Association) honors creative excellence in theme parks, museums and corporate attractions with its Thea Award to recognize outstanding achievements, talent and personal excellence within the themed entertainment industry. While winners will be honored on March 21, 2015, they were already announced last November. The design firm BRC Imagination Arts has received the TEA’s Thea Award for “Outstanding Corporate Brand-land” for “The Story Garden” opened in 2013 at the AMEROPACIFIC Beauty Campus in Gyeonggi-do, South Korea. AMEROPACIFIC is the largest provider of beauty and healthcare products in South Korea. The brand center, which has already been honored with numerous other awards since its opening, “wants to bring the company’s values and history to life in an emotionally evocative and universally accessible way”. More about this year’s Thea Awards and winners from Europe can be read in our next magazine issue. (eap)