Silver Dollar City Announces Half-Billion-Dollar Investment Plan
Images: Courtesy of Silver Dollar City Company
(eap) The American theme park Silver Dollar City in Branson, Missouri, has announced plans to invest a total of half a billion dollars over the next ten years – including in the development of 1,200 acres (approx. 485 hectares) of land adjacent to the theme park in the Ozark Mountains. This is the largest investment project in the park’s 65-year history. The first project to be realized will be a 262-room hotel, which is due to open at the end of 2026.
“This is more than just growth – it’s a new era,” emphasizes Brad Thomas, President of Silver Dollar City Parks & Resorts (part of Herschend Enterprises). “Over the next decade, we will mindfully transform 1,200 acres into an authentic, only-in-the-Ozarks destination starting with our first resort. The new resort will combine Silver Dollar City’s spirit of playfulness, discovery, craftsmanship and exploration with all that makes The Heart of the Ozarks so special.”
The resort is being built near the amusement park on a hill with breath-taking views of the surrounding nature and is therefore also close to other attractions (e.g. White Water Water Park, Showboat Dinner Cruises and Pink Jeep Adventure Tours) operated by Herschend.
“This investment showcases Silver Dollar City’s commitment to tourism and economic growth in the Ozarks and for the State of Missouri,” says Missouri Governor Mike Parson. “We are excited to see this project bring thousands of new jobs and millions of new visitors to our great state.” ■
