UK: “Magic Mirror“ at SEA LIFE London Creates New Kind of Photo Souvenir

At SEA LIFE London visitors can try out a new photo point in the shape of a “Magic Mirror”, immersing them into an underwater world for their personal souvenir. Once visitors enter the submarine where the mirror and the camera are located, the mirror’s glass turns into an interactive screen with custom animations directing guests to make different poses, creating funny photo captures.

The new system was developed by Magic Memories – a global specialist in photo technology. “We strongly believe in using innovative technologies to create more personalized memories for guests, and are proud to launch this new product with a well-respected partner,” said Chris Warhurst, who took over the position as the company’s Global CEO in 2016, in relation to Magic Memories’ international growth. Founded in New Zealand in 1995, today the company’s offices are spread over five continents, with a European office based in England. (eap)