UK: Baz Slatter Joins Holovis as Business Development Director

Baz Slatter (photo) recently joined the British company Holovis, specialized in projection technology and media-based solutions, as new Business Development Director to help lead the further expansion of the Holovis “Extended Experience” offering – an application that extends and intensifies the visitor experience by augmented and virtual reality games.

After more than 25 years of commercial, product and marketing experience, Baz Slatter formally worked as Global Business Development Director at Picsolve. “I have formed a real passion for combining the application of innovative technologies with consumers in the attractions and leisure industries, that’s what initially appealed to me about joining Holovis. They are one of the market leaders in this space and at the forefront of finding new ways of creating immersive experiences consumers want to engage with and share. The chance to build on the success of this amazing new platform and continue to innovate into other sectors is an exciting challenge that I’m looking forward to,” said Baz Slatter. Stuart Hetherington, CEO of Holovis, added: “[…] Baz Slatter joining will enable us to combine his expertise and experience around running major park-wide contracts with the implementation of this next-generation addition to the total guest experience.” (eap)