UK: OTHERWORLD VR Experience Destination Announced Expansion Plans
The London-located VR destination OTHERWORLD, which offers an amount of 16 free romaning experiences under one roof, recently announced extensive expansion plans. Besides two further locations in London’s Victoria district and Birmingham, Otherworld plans on the development of three destinations in Manchester, Leeds and Glasgow. Furthermore, the company is recruiting franchise partners in Germany and the USA.
Chris Adams, CEO and Co-Founder of Otherworld, comments: “[…] People are seeking ever-greater levels of immersion, but through social experiences they can enjoy with friends and family. We can’t wait to take the OTHERWORLD experience to new markets around the world.” Ed Wardle, Co-Founder and Chief Creative Officer, adds: “[…] Otherworld 2.0 will transport interdimensional travellers to new heights of immersion with scanned avatars, richly atmospheric themed zones, and virtual content designed exclusively for our venues.“
The main contributor to these developments was 2.9 million British Pounds (3.35 million Euros) worth of fundings distributed by investment company Edge Investments. “The team at OTHERWORLD share Edge’s vision for VR to become a cornerstone of story-telling in the future,” said Niall Santamaria, Investment Manager at Edge Investments. “The OTHERWORLD team has the creative vision and operational acuity to continue to grow and dominate this emerging category at the intersection of creativity and technology.” (eap)