USA: “DreamWorks Trolls The Experience“ – New Visitor Attraction for NYC

“DreamWorks Trolls The Experience” is a new, approx. 1,100 square metre (12,000 square feet) large visitor attraction currently under development in New York City featuring the popular DreamWorks IP brand Trolls. Interactive musical experiences such as a “3D Dance Party” or “Sing-a-long with Poppy” from Troll Village and other activities will be part of the new visitor offer aimed at the whole family.

The new attraction, which is scheduled to open on November 15^th this year, is the first partnership of its kind between Universal Brand Development and Feld Entertainment, a company specialized in the production and presentation of live touring family entertainment experiences. (eap)